Robin Bobbé
New York City, New York, United States
Commercial Model, Model
I am a commercial model who spent ten years as a commercial casting director. In 2010, I made the jump from one side of the camera to the other… from commercial casting director to commercial model. Almost immediately, I booked my first print job for Victrelis, a pharmaceutical product. I thought, “Hey, I’m on to something here.” Working as a casting director and commercial model I offer a unique perspective from both sides of the camera to teach you the tools you need to be successful.
If you’ve ever thought about being in the lime light or fantasized about what it would be like to be a model but thought it wasn’t in your DNA, think again. There are two kinds of models, fashion and commercial. While the world of fashion modeling requires a certain height, weight and facial bone structure, the world of commercial modeling or real people modeling only requires you to reflect the everyday person.
Commercial modeling opens its arms to everyone - tall, short, skinny, heavy, young, old, perfect and imperfect. I should know, I plunged in head first at 58. Until then, modeling for me was just a childhood fantasy. Advertising agencies are always looking for new faces along with offers of big money for this premium. As a former casting director I used to hit the streets looking for everyday people. This is known as street casting. You only need to turn on your television to see yourself reflected in commercials from plumbers, to housewives, to insurance agents, to grandmothers, authenticity is the name of the game.
Here’s just a bit of what we can cover in our PivotPlanet session(s):
• How to become a commercial print model.
• How to get an agent.
• How to be successful in a competitive market.
• How to get a great head shot.
• How to get free pictures.
• How to audition.
Every day is different for me, and I love that aspect of my career. As a freelancer (I have 2 great agents who send me out on auditions), I have the freedom to design my own life. The only challenge of working in front of the camera is to be relaxed, real and relatable which simply means, be yourself.